The Five Levels of Employee Motivation

Employee motivation can be quite a challenge. The decision on how committed an employee will be towards the organization, division or team, depends entirely on the individual. Therefore, the first step to employee motivation is to engage with each individual. Find out what makes him/her tick. The purpose of this article is to know what to look for when you engage with the individual.

Many leaders make the mistake of applying a single motivational strategy to all their employees. The fact of the matter is that different things might motivate different employees. So how do you find the right formula for each employee?

The Loyalty Institute at Aon Consulting did extensive research on employee commitment. They came up with the five drivers of employee motivation, also known as the performance pyramid.

It works a lot like Marslow’s Hierarchy of Needs where the first level of motivational needs first need be satisfied, before a need arise in the next level. It wasn’t intended that way. It just happened to work out like that.

The performance pyramid can provide some wonderful guidance to know what to look for when you engage with your employees. Let’s have a look at the five levels and see how it can help you to find ways to motivate employees.

Level 1: Safety and Security

Along with a physical sense of well-being, there must be a psychological belief that the environment is free of fear, intimidation or harassment.

Level 2: Rewards

Yes, you knew it. Most people won’t come to work tomorrow if they win a big lottery today. This is the perception that the organization attempts to satisfy the employee’s compensation and benefits needs.

Level 3: Affiliation

This is a sense of belonging. It includes being “in the know” and being part of the team. This is also where a difference in personal and organizational values can have a big impact on motivation.

Level 4: Growth

Employees want to have the belief that achievement is taking place. I might feel safe, get all the money I want and feel part of the team. But if there are no growth opportunities, I might think about leaving the company.

Level 5: Work/Life Harmony

This term speaks for itself. Someone might have all the rewards that he/she wants, but he/she will burn out sooner or later if they don’t have the time to spend it on the other things they want.

What Should You Do With These Drivers Of Employee Motivation?

While all five levels are important, the key is to pinpoint where the individuals and the workforce are not having their needs met. Start by offering a safe, secure work environment and equitable compensation and benefits packages. This is the foundation. However, before you launch those new and trendy benefits, engage with each individual and take a good, hard look at the basics. The young smart upstart employee might not be as exited about that benefits program. His needs might be to use that money to buy a new sport scar. The opposite might be true for the 40 something baby boomer.

Some other pointers to keep in mind:

  • Be aware of the five levels of employee motivation when you engage with your employees.
  • Make your own assessment of what the needs of each individual are.
  • Engage with each individual. Explain the different levels and ask them where they find themselves on the pyramid. What are his/her biggest needs?
  • Engage with bigger teams and eventually with the whole organization about these levels of employee motivation.
  • Do something about it. If someone wants growth, give it to him or her. If they want work/life harmony, make a plan. And Ditto for the rest of the drivers.

Benefits of Free Classified Ads

Of late there has been a much debate on relevance and usefulness of Free Classified Ads from the business perspective. Free classified ads are a sort of boon for small businesses who cannot afford to pump up large bucks into other forms of paid advertising.

Hands down, a classified ad is the cheapest way to spread the word about your company in order to connect with your potential audience. On the whole, below are some general benefits of using classified sites for advertising.

So, are they really useful? Yes, they are useful. But there is a catch; it depends on your requirement.

Time and Money:

While you can post your ad for free in many sites, the cost to access the popular classifieds sites which attract traffic is not costly too; in fact, it is nothing in comparison to the ROI it entails. Moreover, posting an ad is a simple process that doesn’t demand a lot of time. A simple ad copy is all you need.

Simple and Easy:

While other forms of internet marketing techniques demand a dedicated time and effort, classifieds posting is as simple and easy it can be. Preparing an ad and posting it could be a manual job,but there are sites which automates this process for you; Some of them even help you in preparing a better ad copy specific to each type of posting.


Targeting a good number of sites carefully selected depending on the context of the service, an online business can enjoy a tremendous reachability through classifieds. True that you need a good quality of sites to achieve that, as we have discussed before, access to such sites is cheap too.

High Return on investment:

Not only because it is very affordable but also due to its inherent nature of getting the word out a quality pace, Classified ads offer one of highest return on investment among other internet marketing strategies.

As we have said at the start of this post, though Classified ads seem like the best choice among all its counterparts, but it depends on the requirement of the user. While each method has its own set of positives and negatives and is suitable for particular type of strategy,we can say that Classified ads are the safest possible option to get a considerable exposure.

Most people who visit a classified site are search of the services, so as a service provider it is the best place to feature your advert. All you have to do is choose a good site that attract a lot of traffic and write an attractive ad copy.

Electronic World – How We Use Electronics in Daily Life

Using electronics today is so much a part of our daily lives we hardly think of the way the world would be without electronics. Everything from cooking to music uses electronics or electronic components in some way. Our family car has many electronic components, as does our cooking stove, laptop and cell phone. Children and teenagers carry mobile phones with them everywhere and use them to take and send pictures, videos, and to play music. They send text messages on the cell phone to other phones and to their home computers.

Wireless internet is becoming more common all the time, with laptops set up in cyber cafes where people can drink coffee and check their email all at the same time. The computer user can do all the web searching in relative privacy thanks to the electronic accessories which can be added to the computer. Conversely, more and more transactions are being sent electronically across the airwaves so security is becoming a larger issue than ever before. Merchants who sell products online must be able to assure their customers that information submitted at a website is not being accessed by unauthorized personnel.

Music is a prime user of electronics, both in recording and in playback mode. Stereos, record players, tape decks, cassette players, CD drives and DVD players are all the result of advances in electronics technology in the last few decades. Today people can carry a playlist of hundreds of songs around with them easily in a very small device–easily portable. When you add Bluetooth or headphones the music can be heard by the user, but does not disturb those nearby.

Electronics technology in cameras has increased dramatically. A digital camera is available to most Americans at a price they can afford and cellphones often includes a fairly sophisticated digital camera that can capture still pictures or even video pictures and store them or transfer them to a computer where they can be saved, shared digitally with family or friends or printed out in hard form with a photo printer device. Pictures obtained through a camera or by means of a scanner can be edited, cropped, enhanced or enlarged easily through the marvel of electronics.

Literally thousands of everyday devices that we use constantly make use of electronics technology in order to operate. These are products ranging from automotive engines to automated equipment in production settings. Even artistic efforts benefit from computer modeling prior to the committing of valuable artistic media to create the finished product.

Electronics devices are being used in the health field, not only to assist in diagnosis and determination of medical problems, but to assist in the research that is providing treatment and cures for illnesses and even genetic anomalies. Equipment such as MRI, CAT and the older X-rays, tests for diabetes, cholesterol and other blood component tests all rely on electronics in order to do their work quickly and accurately. Pacemakers and similar equipment implanted in the body is now almost routine.

Define Computer Hardware

It is quite well known that the working of the computer is pulled by hardware and software. One can define computer hardware as the electronic, magnetic, and electric devices that carry out the computing functions. Hardware is the physical components of the computer like microprocessor, hard disks, RAM, and motherboard. The peripheral devices such as monitor, mouse, keyboard, printer, and speakers can also be included in the list of hardware parts. The programs that run on the computers like Windows, C++, and Photoshop are the software parts of the computer. A good example for an easy understanding of hardware-software definition is music CDs. The actual compact disk is the hardware, while the songs and music in the CD are the software parts.

There is another way to define computer hardware. Hardware devices are the executors of the commands provided by software applications. For example, let us see what happens when you click the print button of the web browsing software. The software application provides a command to the processor, which is the central part of all computer hardware. Processor in turn checks for an attached printer. If the printer is ready, the software will get a positive response from the processor. Then the software application provides instruction to the printer via the processor to print the web page. In that sense, hardware parts are the foot soldiers and software applications are the commanders in the digital operation that takes place within a computer.

The main player of computer hardware is undoubtedly the microprocessor. It is the sun in the solar system of computer hardware devices. It is the central component and all other components work around it. It is an integrated chip on which a number of functions are incorporated. Two specifications determine its efficiency. One is its processing speed, which is measured in gigahertz. The other is its bit rate. Commonly available processors are 32 bit and 64 bit. The bit rate is a measure of the efficiency of a processor to carry out multiple operations at the same time.

One cannot define computer hardware without mentioning the two types of memory used in computers. One is permanent memory. It refers to the magnetic storage capacity of hard disk. It is measured in gigabytes. The second is RAM or random access memory. This memory is able to store data only when the computer is switched on. The memory will lose all the data when the computer is switched off.

Another important product that one should mention when one defines computer hardware is motherboard. It is the electric and electronic circuit board on which all the other components are inserted. There are several other kinds of products such as sound card, video card, network card, and modem that complete the hardware spectrum.